Product Marketing Manager at NEAR Foundation
Company: NEAR Foundation
Location: San Francisco, CA
Type: FULL_TIME
Job Description
<p><strong>About&nbsp;The&nbsp;Role</strong></p>
<p>We’re building the infrastructure for AI agents that actually do things — trade, transact, collaborate, and operate autonomously. Our products (NEAR AI Cloud, OpenClaw, IronClaw, NEAR Intents, and the AI Agent Marketplace) are shipping fast, and we need someone who can turn that momentum into structured, repeatable launches that drive real growth. You’ll be our first dedicated product marketer. That means you’re not inheriting a playbook — you’re writing it.</p>
<p><strong>What You’ll Do</strong></p>
<p>This&nbsp;role&nbsp;reports&nbsp;to&nbsp;the&nbsp;Head&nbsp;of&nbsp;Product&nbsp;Marketing&nbsp;and&nbsp;works&nbsp;daily&nbsp;with&nbsp;our&nbsp;Chief&nbsp;Product&nbsp;Officer,&nbsp;Head&nbsp;of&nbsp;Product,&nbsp;Head&nbsp;of&nbsp;Engineering,&nbsp;and&nbsp;Director&nbsp;of&nbsp;BD.&nbsp;You’ll&nbsp;own&nbsp;product&nbsp;marketing&nbsp;across&nbsp;the&nbsp;entire&nbsp;portfolio&nbsp;—&nbsp;not&nbsp;a&nbsp;single&nbsp;product&nbsp;line,&nbsp;all&nbsp;of&nbsp;them.</p>
<ul>
<li>Build the commercial map: Conduct rigorous market research to define our TAM, SAM, and SOM across multiple AI agent verticals, ensuring our GTM efforts are focused on the highest-leverage opportunities.</li>
<li>Own&nbsp;go-to-market&nbsp;strategy&nbsp;and&nbsp;execution&nbsp;for&nbsp;every&nbsp;product&nbsp;launch.&nbsp;Build&nbsp;the&nbsp;launch&nbsp;playbook&nbsp;from&nbsp;scratch,&nbsp;run&nbsp;it,&nbsp;improve&nbsp;it,&nbsp;repeat.</li>
<li>Develop&nbsp;positioning&nbsp;and&nbsp;messaging&nbsp;frameworks&nbsp;that&nbsp;make&nbsp;complex&nbsp;AI&nbsp;infrastructure&nbsp;products&nbsp;clear&nbsp;and&nbsp;compelling&nbsp;to&nbsp;developers,&nbsp;enterprises,&nbsp;and&nbsp;early&nbsp;adopters.</li>
<li>Write&nbsp;first-draft&nbsp;content&nbsp;—&nbsp;blog&nbsp;posts,&nbsp;landing&nbsp;pages,&nbsp;launch&nbsp;briefs,&nbsp;case&nbsp;studies&nbsp;—&nbsp;then&nbsp;coordinate&nbsp;with&nbsp;writers&nbsp;and&nbsp;cross-functional&nbsp;partners&nbsp;to&nbsp;refine.</li>
<li>Drive&nbsp;top-of-funnel&nbsp;growth&nbsp;and&nbsp;qualified&nbsp;lead&nbsp;generation.&nbsp;You’re&nbsp;measured&nbsp;on&nbsp;pipeline&nbsp;impact,&nbsp;not&nbsp;just&nbsp;“brand&nbsp;awareness.”</li>
<li>Be&nbsp;the&nbsp;connective&nbsp;tissue&nbsp;between&nbsp;Product,&nbsp;Engineering,&nbsp;BD,&nbsp;and&nbsp;the
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