Manager, Brand Design Engineering at Gemini Trust Co.

Company: Gemini Trust Co.

Location: New York, New York

Type: FULL_TIME

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Job Description

<p><strong>About the Company</strong></p> <p>Gemini is a global crypto and Web3 platform founded by Cameron and Tyler Winklevoss in 2014, offering a wide range of simple, reliable, and secure crypto products and services to individuals and institutions in over 70 countries. Our mission is to unlock the next era of financial, creative, and personal freedom by providing trusted access to the decentralized future. We envision a world where crypto reshapes the global financial system, internet, and money to create greater choice, independence, and opportunity for all — bridging traditional finance with the emerging cryptoeconomy in a way that is more open, fair, and secure. As a publicly traded company, Gemini is poised to accelerate this vision with greater scale, reach, and impact.</p> <p><span style="font-weight: 400;"><strong>The Department: Marketing</strong></span></p> <p><span style="font-weight: 400;"><strong>The Role:</strong> <strong>Manager, Brand Design Engineering</strong></span></p> <p>Marketing at Gemini shouldn't feel like an afterthought — it should feel like a natural extension of the product. As our Design Manager and Engineer, you'll own the pre-login experience: every surface an audience touches before they're inside the product. You'll work closely with the brand and product design to make sure that experience is cohesive, polished, and true to who we are.</p> <p>You'll collaborate with brand on product storytelling, with product to understand design decisions being made under the hood, and with engineering to take designs into production yourself. This is not a handoff role. This is a builder role.</p> <p><span style="font-weight: 400;"><em>This role is required to be in person twice a week at our New York City, NY office.</em></span></p> <p><span style="font-weight: 400;"><strong>Responsibilities:</strong></span></p> <ul> <li>Design and build the pre-login experience — websites, landing pages, and marketing surfaces — for Gemini's GTM launch initiatives, partnering directly with design and engineering</li> <li>Set a high visual bar for across all external surfaces</li> <li>Design, build, and maintain design systems for web and mobile alongside the product and design team</li> <li>Prototype in code using AI-assisted design tools; push high-fidelity work directly to production</li> <li>Accelerate the design-to-engineering-to-deploy workflow — reduce handoff friction and increase ship velocity</li> <li>Manage a small team of brand designers</li> </ul> <p><strong>Qualifications:</strong></p> <ul> <li>7+ years in-house or at an agency as a

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