Head of Growth - Colombia at ARQ Finance answer
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Job Description
<h2><strong>About ARQ</strong></h2><p style="min-height:1.5em">ARQ is one of the fastest-growing fintechs in the world. Since 2021, ARQ has been on a mission to redefine how Latin Americans manage their global finances. Our powerhouse of products – spending, exchanging, saving, investing, and more - are used already by 2M+ customers in the Americas, and this is your opportunity to be a crucial part of that transformation. Join a team of top talent from the world’s leading fintech and tech companies, and help build a cross-border financial system that’s modern, accessible, and built to scale.</p><p style="min-height:1.5em"></p><h2><strong>The Role</strong></h2><p style="min-height:1.5em">We are looking for a <strong>Head of Growth for Colombia </strong>to lead our growth and operations in the country. This is a high-impact leadership role responsible for representing ARQ locally, driving growth, and owning the country’s P&L. You will act as the bridge between our global teams and the Colombian market bringing local insights to inform strategy and product roadmap, while executing campaigns that resonate with the local audience.</p><p style="min-height:1.5em"></p><h2><strong>What you'll be doing</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">Act as ARQ’s primary representative in Colombia and build and strengthen ARQ’s presence and brand in the market, including ARQ's PR and earned media presence in Colombia</p></li><li><p style="min-height:1.5em">Own local P&L, driving user and revenue growth, margin optimization, and improved unit economics</p></li><li><p style="min-height:1.5em">Build and maintain relationships with local partners, brand ambassadors, influencers, and affiliates</p></li><li><p style="min-height:1.5em">Drive Above-The-Line (ATL) efforts, including TV, OTT, OOH, radio, and other mass media to maximize brand reach and efficiency</p></li><li><p style="min-height:1.5em">Act as the voice of the local market, collaborate with global performance marketing and creative teams to ensure brand consistency and localisation across every channel</p></li><li><p style="min-height:1.5em">Build scalable processes to support long-term growth, and hire, develop, and lead the local team over time</p></li></ul><p style="min-height:1.5em"></p><h2><strong>What you’ll need to succeed</strong></h2><ul style="min-height:1.5em"><li><p style="min-height:1.5em">7+ years of professional experience, including a senior operational role at a high-growth VC-backed tech company with P&L ownership; prior experience at a top-tier management consulting firm (e.g., BCG, Bain, McKinsey) or a bulge bracket investment bank is strongly preferred</p></li><li><p style="min-height:1.5em">Deep understanding of the Colombian market and consumer behavior is a must</p></li><li><p style="min-height:1.5em">Structured problem-solving: you break down ambiguous challenges into clear frameworks, move fast, and communicate findings with precision</p>