Creative Director at Bullish

Company: Bullish

Location: New York

Type: Full-time

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Job Description

About Bullish Bullish is an institutionally focused global digital asset platform that provides market infrastructure and information services. These include: Bullish Exchange – a regulated and institutionally focused digital assets spot and derivatives exchange, integrating a high-performance central limit order book matching engine with automated market making to provide deep and predictable liquidity. Bullish Exchange is regulated in Germany, Hong Kong, and Gibraltar. CoinDesk Indices – a collection of tradable proprietary and single-asset benchmarks and indices that track the performance of digital assets for global institutions in the digital assets and traditional finance industries. CoinDesk Data - a broad suite of digital assets market data and analytics, providing real-time insights into prices, trends, and market dynamics. CoinDesk Insights – a digital asset media and events provider and operator of Coindesk.com , a digital media platform that covers news and insights about digital assets, the underlying markets, policy, and blockchain technology. Reports to: VP, Creative The Opportunity We are seeking a Creative Director to lead the next chapter of brand expression and creative execution. This is a hands-on, high-impact role that pairs creative vision with disciplined craft across an ecosystem of brands spanning crypto-finance and media. You will set an ambitious creative bar, bring bold ideas to life, and help shape how our brands evolve across audiences, products, content, and technology. This role is based in NYC and will be required to work onsite at our office a minimum of 4 days per week. What You'll Do: Lead the creative expression for our brands across marketing, events, business, editorial, web, and media surfaces. Set an ambitious bar for craft and originality. Steward and evolve the brand systems as they mature, deepening visual language, motion, and imagery across touchpoints, supporting new audiences and products, and rewiring the brands for the AI era. Develop opportunities for brand motion by establishing how brand moments move, transition, and show up across digital, social, product, and events. Direct and contribute to creative output at the project and program level by guiding designers and marketing partners through roadmapping, briefing, ideation, critique, and delivery. Champion a modern, exploratory creative practice, actively experimenting with AI workflows, emerging tools, mediums and design technologies and translating that exploration into useful creative applications. Keep the brand systems moving and useful by developing the assets, extensions, templates, and guides teams need to execute at a high level, including brand portals, partner-facing guides, LLM- and connector-ready brand inputs, and corporate templates. Partner cross-functionally with Marketing, Media, Product, Events, Business, and executive leadership to ensure creative work solves the right problems with aesthetic ambition. Deliver hands-on

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